The hyperreal is the new real. With the “liquidation of all referentials” and their “artificial resurrection in systems of signs,” the hyperreal thrives in today’s society. In the hyperreal, a discussion about the image, as one of the definitive mechanisms employed by most architects in today’s practice, becomes crucial. The image becomes a powerful tool as it has the capacity to relay a message through the strategic use of signs. The manifesto strives to elucidate the hyperreality of the image as a possible architectural strategy in moving forward in a digital technology age.