Online and in person, we live aesthetically.
The aesthetic is an abstract ideal in visual terms, built on sets of referents, real or representational but never fully encompassed by a particular example. It extends the visual implications of a work beyond its physical dimensions, sometimes in contrast to its internal relationships or declarations, reducing the individual work to a mere example in a larger ideal set, real or imagined. The aesthetic is subjective, an artificially constructed body of viral visual sensibilities that reorganizes the infinitely accessible flatland of Flee Market internet-accessible material into easy, fast, color-coded shallow pools. The aesthetic equates reality with its image as a matter of course; it addresses a consistent onslaught of media by negating any abstract save that of visual relationships.
Through compressing the superficial and abstract qualities of a building, one might engage the ways each dictates our understanding of the built environment.